Mindset
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“The only person you are destined to become is the person you decide to be.” — Emerson, Self-Reliance. I’ve been reflecting on reinvention, thinking deeply about the whispers of change that come when the summit has been reached. It’s a different kind of overwhelm, the kind that doesn’t come with sudden deadlines or boardroom battles […]
“The only person you are destined to become is the person you decide to be.” — Emerson, Self-Reliance. I’ve been reflecting on reinvention, thinking deeply about the whispers of change that come when the summit has been reached. It’s a different kind of overwhelm, the kind that doesn’t come with sudden deadlines or boardroom battles […]
“The only person you are destined to become is the person you decide to be.” — Emerson, Self-Reliance. I’ve been reflecting on reinvention, thinking deeply about the whispers of change that come when the summit has been reached. It’s a different kind of overwhelm, the kind that doesn’t come with sudden deadlines or boardroom battles […]
behind the brand
Some granular details
Kate continues to write and speak about a new kind of leadership one that’s more human, more honest, and more deeply attuned to what this moment asks of us. Her work blends brand strategy with lived experience, and it resonates with executives who are ready to step forward without needing to shout.
Luke now splits his time between Elo Branding and his work through Marlin, where he helps companies find exceptional leaders. It’s a natural extension of the work he’s done for years: spotting potential, listening closely, and helping people show up fully where it matters most.
You’ll find both Kate and Luke on LinkedIn, sharing thoughts in real time, and often in their Boulder community speaking with local founders, supporting high-growth teams, or just walking the beautiful trails.
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conference playbook
For years, I treated conferences like a sprint - talk to everyone, stay visible, say yes to everything. I’d leave exhausted, disconnected, and three days behind on my emails.
Eventually, I stopped performing. I stopped trying to be everywhere and started focusing on being present.
This playbook is for the quiet powerhouses. The deep thinkers. The ambitious-but-a-bit-over-it crowd.
Whether you’re behind the mic or beside the coffee cart - this is for you.
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